Honaker House Derby Party

In 2021, I partnered with Honaker House BnB in Farmersville, Texas to conceptualize and produce a Derby-themed event centered on celebrating female entrepreneurship and fostering community reconnection following the pandemic. The event brought together a curated group of women founders, creatives, and local business owners in an elevated, intimate setting designed to inspire collaboration and visibility. As part of this collaboration, I secured and coordinated vendor sponsors—including floral design, décor, and event styling—to create a cohesive and visually compelling experience. I also led content production efforts, delivering high-quality social media assets that captured the ambiance and key moments of the event, along with a two-page editorial feature in ELLA Inspires Magazine that extended the event’s reach beyond the day-of experience. This partnership demonstrated a full-spectrum approach to brand storytelling—combining experiential marketing, strategic partnerships, and editorial amplification to position Honaker House BnB as a destination for curated, community-driven luxury experiences.